alicia's picture

according to the clock, it's SALE time!

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 Click here to pass the sale info on to your fashion loving friends - http://plum.ca/i.cfm/p/enews_view/eid/1473/cid/25628 

Happy Shopping :)

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alicia's picture

Featured Blogger: Her Waise Choice

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Jen is the gal behind Her Waise Choice, a Vancouver based personal style blog.  We look forward to her outfit posts, as she always seems to be perfectly on trend, while staying relatable and effortlessly put together!  We couldn't help but ask Jen a few quick questions about blogging, shopping, and traveling. You can continue to follow Jen's fashion adventures on Twitter and Facebook or herwaisechoice.com.  Enjoy :) 

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How would you describe your personal style?

I always fear this question a little bit as I don't want to box myself up in a particular style, but I feel my best when I look feminine and put-together with something whimsical thrown in the mix. I love using pattern or colour to make an outfit more fun!

 
What are your greatest sources of fashion inspiration?

Other blogs, naturally, and Olivia Palermo. I'm also a sucker for European editions of fashion magazines!

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Are there any fashion websites or blogs that you recommend?

My current favourites are The Glamourai, Atlantic-Pacific and Saucy Glossie-- I can always count on these ladies to sartorially inspire! My favourite street style blog is StockholmStreetStyle and I love visiting dustjacket attic for beautiful editorials.

 
The last trip you went on took you to...

London, Copenhagen, and a cruise around the Baltic. I'm now dreaming of a vacation home in the Scandinavian countryside!

 

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Tell us, what are your top places to shop?  Do you ever shop online?

A large chunk of the clothes in my closet are adorned with "Zara" and "Club Monaco" labels. Also, one of my favourite things to do is to discover little consignment store gems around town. There are a few on West 4th and West Broadway that I frequent often. I've toned down on the online shopping in recent years but could still spend a good amount of time perusing ASOS and Shopbop. And though I've yet to order from them, I keep going back to Queen's Wardrobe to admire their pretty pieces.

 
My most recent purchase was...

A pair of new (to me) Marc by Marc Jacobs colour-blocked sandals from Front & Co.!

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What is your favourite thing about blogging?

It's going to sound cliche, but the community. It's such a blessing to have 'met' so many kind, real and stylish girls. The opportunity to work with some amazing companies has definitely been wonderful too! 

 
Do you have any advice for anyone wanting to start their own fashion blog?

I'm definitely not the best person to ask, but I'll tell you the things I wish I had done when I began blogging last year and still struggle with today: post frequently from the onset (with quality photos and content that you are passionate about), build genuine relationships with other bloggers, and don't sell yourself short. Reach out to companies and don't be afraid of rejection. Also, be prepared to invest a lot of time, hard work and commitment into it. It's worth it!

all images from herwaisechoice.com
 

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alicia's picture

Dressed for the Occasion - Contest now closed

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I have a TON of events happening this summer that require a dress.  Two weddings, three bridal showers, bbq's, weekend getaways, the list goes on!  I definitely needed a new summer frock (or two) for all the upcoming ocassions, and thankfully Plum's Simone line has something for everyone.  I purchased the printed cutout back dress for the casual events and a floral belted tunic dress for the bridal showers and a wedding. 

We want to help YOU find that perfect dress for your summer occasion.  Tell us which Plum dress would you choose (or have already purchased) for your summer event and we'll enter you to WIN a dress from Plum!

To Enter:

1. View Plum's Spring/Summer Dress Collection here - http://plum.ca/i.cfm/p/item/iid/207 and pick a dress for your occasion.
 

2. Comment on this post, Facebook, or Twitter and tell us which dress you'd choose and what your summer event is.
(If your favourite Plum dress isn't pictured, just describe the dress in your comment.)



Contest ends Tuesday June 21st at 1 pm PST.  Prize must be picked up in store.
CONTEST IS NOW CLOSED.  THANK YOU TO THOSE WHO ENTERED!



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danielle's picture

WIN a floral bracelet! - now closed

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Good luck :)


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alicia's picture

Summer Style Contest WINNER!

and the winner of a $150 Plum gift card is....

Rachel L.

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Rachel wrote:

"Hello! My name is Rachel and I come from a little nautical-like area known as Steveston Village. I've lived here for practically all my life and it is my favourite spot to this day. The people, little specialty shops, the dock, the water, the beach, the fields - everything about it has a friendly, quaint small-town vibe. It's slowly developing into it's own little Kerrisdale with new boutiques, coffee bars and beauty salons opening up all the time. The thing that captures me the most is that every store, person and little dog here sincerely lives from the heart. It's hard to explain unless you talk a walk into this friendly little area.

My picture is from Garry Point the unkempt beach in Steveston. I love this beach in particular because it's extremely bare, raw, minimal and ironically parallels to my style."

 

Not only did we love Rachel's obvious passion for her home town, but we're so impressed that she linked her sense of style with her favourite summer spot!  Congratulations Rachel and thanks for sharing!  We're super inspired to go to Steveston again, especially this Garry Point location.  We shot our Spring photo shoot at Steveston - it was freezing but fantastic!

A big THANK YOU to every one who entered our Summer Style Contest.  We had so many fantastic entries, it was really tough to pick just one!  

View some of the amazing entries we received HERE.

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