Use Your Beauty - Don't Wish for Somebody Else's - Dress with Purpose

At Plum we like to combine the fun and artistic side of fashion to build a practical intelligent wardrobe. The basic elements are colour, shape, scale, proportion, line and texture.  This post is about texture, proportion and shape. The idea is to match your clothing with your natural features. If you have curves, curly hair and a soft matte finish on your skin, then find clothing that has similar features (curved lines, textured fabric, matte finish) so that your look is coherent. You’ll find others will notice *you* instead of the items of clothing you’re wearing. 
Texture: the roughness or smoothness of fabric. Texture can be a feeling, as in nubby or rough fabric, or visual, as in pattern. People who have a bit more texture (curly hair, freckles, etc.) generally match well with textured fabrics like knits that are bulkier and soft. People that have less texture (straighter hair, no freckles, etc.) generally match better with smoother fabrics like lambs wool or silks. 
Proportion: is the relative amount of space given to different features in a garment or the relative size of different parts of the body. For example, a body can be long in the torso and smaller in the leg or evenly proportioned between the torso and legs. Certain shapes and balance points will work better for different proportions and using different proportions of clothing can change the visual line of the body, if desired. 
Shape: the outline of your torso from the shoulder to the hip is commonly considered your body shape. Some bodies have straighter angular shapes and some have curvier shapes with softer angles. Choosing the right garment to fit your shape is important to your overall look.  It is best to get an honest and knowledgeable opinion from sales people who are well trained and who have experience with many body shapes.
Everyone chooses clothing for different reasons. Clothing can be used to cover or reveal different parts of our bodies, can be used to create different proportions, or to draw attention to one area or another. So it is critical that you know and understand your own body without judgement.  What you choose depends largely on the function you want the clothing to serve, as well as on your personality. We can help you look at clothing from a design perspective if you’re interested in learning more about why certain items work better than others; if you already know what works, we can help you find things that go well with what you choose or what you have in your closet. 
Katherine Lazaruk's picture