Big Sisters

The Big Bulletin - Big Brothers Big Sisters



This week on the blog, I have some very special news to share. And while I'm bursting with jokes about how this is a 'plum place' to work, I'll resist the temptation to pun and just come out and say it.

At the national Big Brothers Big Sisters convention earlier this month, Plum was honoured with the Community Mentor Award for 18 years of continuing support. What does that mean? In their own words, "this award is presented annually by Big Brothers Big Sisters of Canada to a company that has made a meaningful contribution to a local agency to better serve children in the area with mentors." 

Since 1994, Plum has donated $110,000 to Big Sisters through event sponsorships, auction donations, and  annual in-store fundraising campaigns. Plum also sponsors Big Sisters’ annual volunteer recognition event to show appreciation to the hundreds of women who commit to making the lives of Little Sisters better.

Of course, we would never be able to generate the kind of support and awareness that Big Sisters needs without our fabulous staff and equally fabulous customers. Once again, a huge thank you to anyone who made a contribution during our May-long fundraising campaign! 


Plum founders and owners, Katie O'Brien (left) and Ed Des Roches (right) with Justine Greene, Executive Director of Big Sisters of BC Lower Mainland.

This award was made possible by the company owners, Katie O'Brien and Ed Des Roches, who wanted to support organizations that would resonate with their employees and customers. Big Sisters aids tremendously in the confidence building and development of women and girls, something we can all recognize the value in. Right on!





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Rebekah's picture

Have you thought of being a Big Sister?


Big Sister Annamaija with her Little Sister is Alyssa :)


Most of our customers know that Plum has been a Big Sisters sponsor and supporter for many years.  As one of Plum’s owners I have been on the Honorary Board of Directors.

Every May we do a fundraiser that has a prize draw but today we have a different message.

Big Sisters of BC Lower Mainland needs your help.  Right now, there are an unprecedented 180 girls on the waitlist and we want to match these girls with positive, female mentors as soon as we can.  Through their supportive friendship, our volunteer mentors help to enhance the self esteem of girls (ages 7-17) who are facing many uncertainties and pressures as they grow up.  Many Little Sisters have difficulty believing in themselves.  Your belief in your Little Sister may be the pivotal change that she needs. Volunteer as a Big Sister or Study Buddy tutor!

 If you are interested in learning more about attending an information evening and shop night at the Granville store please email me at and I will be pleased to send you more information.

 If you cannot attend the event but want more information go to:

 Thank you for being a customer and a supporter of Big Sisters.

 Ed  ... read the full post and reader comments

Ed's picture
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